About Cremarc:
Cremarc is a rapidly growing B2B marketing agency that has doubled in size over the past two years and continues to grow at a rate of 30% year-on-year.
What is driving this growth is our quest to be the best B2B marketing agency in our space, to redefine the value that an agency can provide its clients, and to be true experts in those areas we deem as critical to progressive and results driven marketing.
Job Overview:
We are looking for an ambitious, versatile Marketing Account Manager with a passion for delivering great B2B marketing and developing exceptional client relationships. This role would suit an agency Account Manager or Account Director looking to step up their career, to drive the strategic direction and commercial success of a portfolio of innovative clients in technology, consulting and professional services.
Our clients are the B2B giants of tomorrow. They rely on us to shape and deliver their marketing strategies that drive growth. So, this role is not your usual client services role. You need to be able to combine top-end strategy, marketing planning and client relationships skills – and to be front and centre of the agency at all times.
You must have strong B2B marketing knowledge, a desire to succeed and the curiosity to discover and learn. Understanding how the key marketing channels fit together is a must – to build successful marketing plans and deliver on clients’ objectives.
Responsibilities:
Account Management:
- Own and leads the client
- Builds excellent working relationships and trust with key contacts and conducts regular client communication
- Creates and presents monthly KPI reports, with analysis on performance
- Ensuring work is planned and briefed in accordance with agency processes
Client marketing plans and strategies:
- Create and execute the client marketing plan and strategy, ensuring this is accurate and regularly updated
- Identifies and pursues opportunities for growth and account development
- Creating brilliant briefs that lead to great output
Commercials:
- Ensuring the client’s monthly workload is delivered on time and on budget
- Exceeding the client’s quarterly growth target – in addition to exceeding your own quarterly growth target
- Managing and negotiating client contracts
Core Competencies:
- A professional account manager
- A passionate and talented marketer, who is constantly improving their digital skills and knowledge, and staying on top of the latest trends
- Experience and understanding of core marketing channels (digital, automation, paid, SEO, social media)
- A passion to deliver excellence, brilliance and quality for clients that delivers results
Skills / Experience:
Essential:
- Minimum of 3 years of agency Account Management/Account Director (role) experience
- Minimum of 3 years of B2B marketing experience – specifically in the areas of:
- Understanding of the core marketing channels and technologies
- Experience of creating and delivering successful marketing and campaign plans
Desired:
- Experience with marketing automation tools (e.g. Hubspot, Pardot)
- Exposure to broader MarTech (CRM integration, analytics platforms etc.)
- Understanding of the B2B technology sector
Key Competencies:
- Positive outlook: Driven by what’s possible; embraces challenges.
- Problem solving: Able to think pragmatically and creatively to overcome technical and strategic issues.
- Collaboration: Works well with others, supports the wider team.
- Relationship management: Builds trust with clients and colleagues.
- Communication: Clear and confident communicator, both written and verbal.
- Adaptability: Learns fast, stays current on digital marketing trends and tools.
- Self-motivated: Ambitious, eager to grow and succeed.
- Service-focused: Always looking for ways to improve client outcomes.
Working Arrangements:
Work Environment:
Hybrid working – two days a week in the Woking office
Work Hours:
Flexible around core hours (10am – 4pm)
Travel Requirements:
Occasional travel to client locations
